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STAT+: Bone marrow transplant advance could widen use of this less buzzy cure for sickle cell disease

STAT

SAN DIEGO — The sickle cell community has for the past few days been buzzing with news of the first-ever approved gene therapies for the devastating disease. These drugs have price tags of $2.2 million and $3.1 million, respectively. Continue to STAT+ to read the full story…

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5 Ways Your Pharmacy Can Participate in Parkinson’s Awareness Month

Digital Pharmacist

Educate Your Staff on Parkinson’s Disease Pharmacists are a constant in the lives of patients living with Parkinson’s Disease. Parkinson’s patients and their caregivers are going to be frequent customers at your pharmacy, so it is important for your staff to understand the disease they’re faced with and the medications used to treat it.

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What can pharma marketing learn from other regulated industries?

pharmaphorum

In this article Joanna Carlish, managing director of financial services at Tag Americas , and Robb DeFilippis, Tag Americas’ managing director, life sciences, go head-to-head to discuss marketing within a regulated industry. Virtual connections. Engagement channels. As a result there is a huge demand for trustworthy content.

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3 ways pharma marketers can draw inspiration from digitally-native brands

pharmaphorum

The huge rise in the use of telemedicine services during lockdown has brought care directly to patients in their homes, while pharma’s communications with healthcare professionals (HCPs) has experienced a similar push to digital channels. Jeremy Richter, Tag. We’re all trying to find ways to automate.

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Orphan drugs and where to launch them: The keys to Europe’s forgotten territories

Pharmaceutical Technology

Historically, the pharmaceutical industry has failed to meet the needs of this patient population. Most famously, the US passed its Orphan Drug Act in 1983, providing innovators with financial motivation to develop orphan drugs and meet the needs of these forgotten patients. Efforts have been made to change this.

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Revolutionizing Medicine and Public Health: The Emergence of Big Data in Healthcare

Roots Analysis

Velocity: Big Data needs to be handled promptly as businesses generate data at an unprecedented speed, driven by the growing adoption of Internet of Things (IoT), and technologies, such as RFID tags, sensors, and smart meters are used to deal with the high velocity of data in real-time. It is loosely arranged into categories using meta tags.

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Addressing Cultural Competency: Healthcare for Refugees & Minority Populations

Colors Make me Happy

Fatima, mother of eleven children, had watched as her town in northern Kurdistan was turned from a small river community into a combat zone. Also, just because a refugee patient is now in a safer place, it doesn’t mean they are not terribly frightened. Much can also be lost in translation due to a language barrier.