Remove tag digital-strategy
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3 ways pharma marketers can draw inspiration from digitally-native brands

pharmaphorum

As pharmaceutical marketers prepare their brands for the future, there are a number of important ways they can learn from digitally-native brands. Analysing the world of digitally-native brands highlights three standout ways in which parts of their approach could be brought to the pharmaceutical world. Be more agile .

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Top Commercial Benefits of Modular Approach

Viseven

The faster digitalization goes worldwide, the more pharma companies find out about new tools and approaches for digital self-promotion. Digitalization brought new challenges to any industry related to online activities and social influence. The most successful of them create strategies to foresee the challenges of tomorrow.

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Disruptive Tech in Pharma: A Future of Digital Interactions

Viseven

Tata Consultancy Services , about the evolution of pharma marketing: The most prominent subjects that display the look and feel of pharma marketing today are the saturation of multichannel marketing strategy and the maturing state of omnichannel marketing.?. Puneet Srivastava , Head of Digital Content and Services Lab at?

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How to Increase Organic Traffic to Your Pharmacy Website with Google Analytics – BLOG #73

The Social Pharmacist

After its implementation, knowing and planning the best strategy to generate profitability drives more organic traffic to your website. It optimized business through paid strategies, such as PPC (pay-per-click advertising) and paid social media advertising. Consider crafting a strategy that combines both organic and inorganic SEO.

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Revolutionizing Medicine and Public Health: The Emergence of Big Data in Healthcare

Roots Analysis

Velocity: Big Data needs to be handled promptly as businesses generate data at an unprecedented speed, driven by the growing adoption of Internet of Things (IoT), and technologies, such as RFID tags, sensors, and smart meters are used to deal with the high velocity of data in real-time. It is loosely arranged into categories using meta tags.

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Top email calamities to avoid … and how to make an impact instead

pharmaphorum

Beyond business strategies, revenue targets, competitive analyses etc, this also includes speculating about a colleague’s or customer’s illness, income, religious belief or political affiliation, plus a lot more. Regardless of level or role, the policies apply to your digital and virtual communication, too. Reduce your readership.

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8 Biggest Trends in Healthcare Marketing in 2023

Viseven

In comparison, 75% of respondents claimed they would easily switch brands once they were unsatisfied with their digital experience. So, global pharma and healthcare organizations should rethink their engagement and content marketing strategies to ensure their clients will not switch sides.