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How can marketing teams and healthcare agencies partner up for modular content?

pharmaphorum

Creating personalised, compliant content is becoming increasingly important for life science companies as HCPs demand more from their digital content. times more digital content than print in 2020, driven by the growing prevalence of digital channels during the early stages of the Covid-19 pandemic. Pharma companies created 3.5

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Amplifying HCP engagement using modular content

pharmaphorum

Emma Hyland, VP strategy, commercial content at Veeva Systems, tells us modular content is the most significant wave of innovation hitting the content world in life sciences, and rightly so because HCPs’ needs and expectations have changed. Implementing modular content. It’s a must for the industry.

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Hollywood and the Metaverse’s effect on pharma’s content

pharmaphorum

Gaurav Kapoor, co-founder and executive vice president of Indegene, tells pharmaphorum how pharma can take lessons from the entertainment industry and prepare for the Metaverse to enhance content engagement. So, patients buy content.’ It does so by offering a modern way of building content. Email is not effective.

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Ginkgo Bioworks partners with WARF for new GD2 CAR T-cell therapies

Pharmaceutical Technology

Ginkgo will partner with researchers from Wisconsin-Madison to discover new and improved GD2 CAR designs with improved persistence, fitness and proliferation. The company can use its mammalian cell engineering expertise and capabilities to screen CAR T-cells, to discover and optimise next-generation therapeutic candidates for its partners.

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Myeloid raises funds to support lead cell therapy programme

Pharmaceutical Technology

Led by Hatteras Investment Partners, the financing round has seen participation from existing investors, including 8VC, Alexandria Venture Investments and Newpath Partners, along with new investors Moore Strategic Ventures and ARCH Venture Partners. Topic sponsors are not involved in the creation of editorial content.

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HLTH 2022 – Day 2

pharmaphorum

Then we’ll hear from Aptar Digital Health’s Sai Shankar and Pierre Laurent in a session all about patients as partners in healthcare. Check out that content and more at the day 2 liveblog below. Then more pharma voices with panels featuring speakers from Bristol Myers Squibb and AstraZeneca.

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Viseven Attends Veeva APAC Commercial Summit 2023

Viseven

Viseven and Veeva have been partners for many years, providing advanced technology and content expertise to pharma and life sciences businesses and agencies of all sizes, and it was a big honor and privilege for the Viseven team to be at the event and make its own contribution to the evolution of biopharma digital marketing.

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