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Netty Cracknell on the current state and future trajectory of pharmacy in cancer services

Hospital Pharmacy Europe

Within the UK, pharmacists generally lead on SACT protocol development and are the authors of these important medicines information documents – with the MDT, clinicians and nurses reviewing the content.’

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Pharma Marketing AI: Doing More With More

Pharma Marketing Network

AI-Powered Omnichannel Engagement With AI, pharma marketers can coordinate messaging across email, webinars, display ads, and even voice assistants. Smarter MLR Workflows Review cycles that once took weeks can now be accelerated by AI-based content tagging and document comparison tools. Is AI marketing safe for patient data?

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Study Reveals Gaps in GINA Guideline Adherence for Asthma Treatment

Pharmacy Times

Pulmonary function tests and provider documentation were manually reviewed to confirm asthma diagnoses, while individuals with other pulmonary diseases were excluded. 1 The study also observed that 65% of patients had a documented visit with an asthma specialist during the follow-up period.

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How ICH E6 (R3) is changing clinical trials

Pharmaceutical Technology

To explore how Zelta can support your organization’s clinical data management needs, download the document below. References: [link] [link] Free Report Confidence in Clinical Trials Amid Complexity and Change Download this free report to learn more about how to build confidence and flexibility in clinical trial data management.

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Self-Care Measures for Preventing and Managing Dysmenorrhea

Pharmacy Times

Other documented causes of secondary dysmenorrhea include fibroids, adenomyosis, infection, myomas, obstructive reproductive tract anomalies, and ovarian cysts About the Author Yvette C. Dysmenorrhea, also known as painful menstruation, is the most commonly reported menstrual symptom among females during the reproductive years.

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How to use Pay Per Click Advertising to Reach HCPs in Pharma

Pharma Marketing Network

Conversion Rate: Tracks how many users complete a desired action, such as signing up for a webinar or downloading whitepapers. Offer incentives like exclusive research reports or webinar invites. Cost Per Click (CPC): Determines how much is spent for each click on the ad.

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What is Data-Driven Marketing in Pharma

Pharma Marketing Network

Behavioral and Intent Data Data from search behavior, content consumption, webinar participation, and online forum interactions (including platforms like Pharma Marketing Network ) reveal where an HCP or patient is in their decision journey. This real-time insight helps tailor messaging dynamically.