Pharmaceutical Commerce

JUNE 17, 2025

Structuring patient assistance programs as independent non-profit foundations helps pharmaceutical companies reduce regulatory and legal exposure while allowing for more holistic, patient-centered support. Lastly, PAPs that are directly managed by pharmaceutical companies may also struggle with public image issues.

Pharmaceutical Companies

Pharma Marketing Network

AUGUST 8, 2025

The pharmaceutical landscape has evolved rapidly in the last decade. From the rise of digital health to the growing influence of patient-centric communication, pharma companies must now compete not just on efficacy but on how well they engage. But what does it really take to thrive in this environment?

HIPAA

Pharma Marketing Network

JULY 25, 2025

Introduction: Email remains a cornerstone of pharma brand communication, but which tools truly deliver? This Email Marketing Solutions Roundup explores the leading platforms tailored to pharmaceutical marketing needs. Within this landscape, email marketing has emerged as a highly adaptable and measurable solution.

HIPAA

Pharma Marketing Network

AUGUST 2, 2025

With fewer boots on the ground and leaner commercial teams, the burden of communicating brand value shifts heavily to marketing. Just like a trimmed sail needs stronger winds to reach its destination, streamlined pharmaceutical companies must generate more impact with fewer resources.

Pharmaceutical Companies

PharmExec

JULY 29, 2025

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Communication

PharmExec

AUGUST 1, 2025

Discover how pharmaceutical companies can navigate regulatory challenges while meaningfully engaging with consumers in digital spaces. Discover how pharmaceutical companies can navigate regulatory challenges while meaningfully engaging with consumers in digital spaces.

FDA

Pharma Marketing Network

APRIL 28, 2025

Additionally, regulatory bodies like the FDA are encouraging patient-focused communications, further legitimizing this trend. The Inflation Reduction Act and new drug pricing regulations are pushing pharmaceutical companies to justify value more transparently.

Communication

PharmExec

AUGUST 1, 2025

August 1st 2025 Navigating Distrust: Pharma in the Age of Social Media Miranda Schmalfuhs Ian Baer, Founder and CEO of Sooth, discusses how the growing distrust in social media will impact industry marketing strategies and the relationships between pharmaceutical companies and the patients they aim to serve.

Medication Labelling

Pharmacy Times

AUGUST 14, 2025

Pharmacists can typically serve as a communication bridge between the physician and the patient. The constant communication between the provider and the pharmacist strengthens the treatment decisions made for the patient, leading to positive treatment outcomes.

HIV Treatment and Prevention Agents

Pharma Marketing Network

AUGUST 1, 2025

government sent pricing inquiry letters to 17 major pharmaceutical companies. This action didn’t just raise eyebrows—it sent shockwaves across the entire pharmaceutical industry, particularly among marketing and pricing strategists. Imagine being handed a letter that could redefine your business model overnight.

Pharmaceutical Companies

Pharmaceutical Technology

AUGUST 12, 2025

Expedition chairman and CEO Yi Larson stated: “We are pleased to be working with Fosun Pharma, one of the leading pharmaceutical companies in China. XH-S004 is an exciting compound that targets neutrophilic inflammation, an important underlying driver of a number of chronic respiratory diseases. “We

Packaging

PharmExec

AUGUST 1, 2025

August 1st 2025 Navigating Distrust: Pharma in the Age of Social Media Miranda Schmalfuhs Ian Baer, Founder and CEO of Sooth, discusses how the growing distrust in social media will impact industry marketing strategies and the relationships between pharmaceutical companies and the patients they aim to serve.

Labelling

Pharmaceutical Technology

JUNE 19, 2025

Large pharmaceutical companies such as AbbVie, Lilly, Roche and Takeda have demonstrated strong interest in licensing innovator oligonucleotides for CNS indications, accounting for 63% of licensing deals between 2021 and 2025 year-to-date. ASOs accounted for more than half ($3.54 billion), while siRNAs made up more than a third ($2.51

Communication

Pharma Marketing Network

MAY 11, 2025

Build Brand Equity Through Value-Based Messaging Asian pharma marketing professionals must revisit how value is communicated. market still viable for Asian pharmaceutical companies? Companies need to offer differentiated value and prepare for increased competition and tighter pricing. Firms with heavy exposure to U.S.

Pharmaceutical Companies

PharmExec

JULY 31, 2025

Discover how pharmaceutical companies can navigate regulatory challenges while meaningfully engaging with consumers in digital spaces. Discover how pharmaceutical companies can navigate regulatory challenges while meaningfully engaging with consumers in digital spaces.

Communication

The FDA Law Blog

JUNE 1, 2025

With regard to influencers, the Federal Trade Commission (FTC) maintains its Endorsement Guides and, in 2021, sent over 700 Notice of Penalty Offenses letters, a number of which were directed toward pharmaceutical companies.

Pharmaceutical Companies

Pharma Marketing Network

JUNE 27, 2025

This ensures consistent communication without overburdening your team. As healthcare professionals and patients grow more digitally sophisticated, the demand for personalized, compliant, and insightful communication grows as well. These outdated approaches often result in low open rates, unsubscribes, and missed opportunities.

HIPAA

PharmExec

JULY 31, 2025

Li: We’re current working with three of the top 10 pharmaceutical companies to create better clinical trial designs, better patient recruitment, and improve site performance. We’re also working with a number of medium to small size companies as well. We can potentially perfect the design by looking at the outcome measures.

Communication

Pharma Marketing Network

JULY 9, 2025

Impact on Pharma Marketing and Innovation Budgets If 200% tariffs become the norm, pharmaceutical companies will face brutal budget reallocations. Proactive planning, transparent communication, and data-driven decision-making will be crucial to weathering any future shocks. One of the first budgets to feel the pinch?

Packaging

PharmExec

AUGUST 8, 2025

Pharmaceutical companies face strategic business implications due to limited access, impacting R&D investment returns and market growth. Pharmaceutical companies are generally flexible in terms of pricing structures, provided such arrangements do not negatively impact broader market dynamics.

Communication

Pharmaceutical Technology

JULY 18, 2025

Developed by US biotech ARS Pharmaceuticals and under exclusive license in the UK by Danish pharmaceutical company ALK-Abelló, the single-dose nasal spray is indicated for use in adults and children weighing over 30kg and delivers its entire contents (2mg) upon activation.

Packaging

Pharma Marketing Network

MAY 14, 2025

Key components of the order include: Price Alignment: Pharmaceutical companies are required to adjust U.S. Market Disruption: Pharmaceutical companies may need to reassess pricing strategies globally to maintain profitability while complying with the new U.S. How might this policy affect pharmaceutical companies?

Pharmaceutical Companies

PharmExec

AUGUST 7, 2025

Allen, PhD, chief scientific officer, Chimerix, a Jazz Pharmaceuticals Company, in the press release. The most common AEs included fatigue, headache, vomiting, nausea and musculoskeletal pain.

FDA

Viseven

JUNE 18, 2025

Scientific communication : Drafting slide decks, scientific responses, medical information letters, and training content using generative models, ensuring scientific accuracy and compliance in messaging and content.

Labelling

Viseven

MAY 9, 2025

Source: [link] Demonstrating value Pharmaceutical companies are expected to go beyond simply proving that their treatments work they need to show that their products provide real, measurable benefits for both patients and healthcare systems. How Does the HEOR Model Work for Pharmaceutical Companies?

Pharmaceutical Companies

Pharmaceutical Technology

AUGUST 7, 2025

Joshua E Allen, chief scientific officer of Chimerix, a Jazz Pharmaceuticals company, stated: “The FDA approval of Modeyso is a milestone moment for the patients and families who have long needed new options, the clinicians who have tirelessly searched for solutions, and the researchers and advocates who never gave up.”

FDA

PharmExec

AUGUST 1, 2025

August 1st 2025 Navigating Distrust: Pharma in the Age of Social Media Miranda Schmalfuhs Ian Baer, Founder and CEO of Sooth, discusses how the growing distrust in social media will impact industry marketing strategies and the relationships between pharmaceutical companies and the patients they aim to serve.

Communication

The Happy PharmD

MARCH 25, 2025

Medical affairs is the bridge between pharmaceutical companies and healthcare providers. Once youve narrowed your focus, communication becomes the next hurdle. In medical affairs, the ability to communicate complex information concisely is crucial. The more precise and impactful your communication, the better.

Communication

PharmExec

AUGUST 4, 2025

Discover how pharmaceutical companies can navigate regulatory challenges while meaningfully engaging with consumers in digital spaces. Discover how pharmaceutical companies can navigate regulatory challenges while meaningfully engaging with consumers in digital spaces.

Communication

pharmaphorum

JUNE 17, 2025

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Pharmaceutical Companies

Pharmaceutical Technology

JUNE 18, 2025

More specifically, the Indian Pharmaceutical Alliance, an organisation representing the country’s largest pharmaceutical companies, has urged the government to reduce import tariffs from the current 10% to zero for pharmaceutical imports from the US. Give your business an edge with our leading industry insights.

Pharmaceutical Companies

Pharmaceutical Technology

JULY 10, 2025

Zentiva Group has entered into a licence and supply agreement with pharmaceutical company Lupin for the commercialisation of the latter’s biosimilar Certolizumab Pegol, a tumour necrosis factor alpha (TNFα) inhibitor medicine, across several markets. Credit: Zentiva Group, a.s.

Packaging

European Pharmaceutical Review

JULY 9, 2025

It represents one of the highest-risk stages in sterile pharmaceutical manufacturing” The importance of fill and finish cannot be overstated. It represents one of the highest-risk stages in sterile pharmaceutical manufacturing, where even minute contamination can render entire batches unusable.

Documentation

Pharmaceutical Commerce

JULY 10, 2025

Jacqueline Durett Few times in the evolution of a pharmaceutical company are as exciting as during the flurry of launch readiness activities focused on bringing a new drug to market. 1 One often overlooked major reason many drug launches underperform comes down to communications. The key is to start early. References 1.

Communication

PharmExec

AUGUST 1, 2025

drug prices to be as low as or lower than global prices, targeting 17 major pharmaceutical companies. drug prices to be as low as or lower than global prices, targeting 17 major pharmaceutical companies. drug prices to be as low as or lower than global prices, targeting 17 major pharmaceutical companies.

Communication

Pharma Marketing Network

APRIL 11, 2025

In a highly regulated industry like pharmaceuticals, standing out online can feel like navigating a maze. Unlike retail or tech brands, pharma companies must balance compliance with creativity while communicating with multiple audiences. Unlike paid advertising, SEO delivers sustained, long-term visibility.

Pharmaceutical Companies

Pharmaceutical Technology

JULY 31, 2025

This is an opportunity for pharmaceutical companies to support patients via a hub-and-spoke model where the trial might be conducted in Houston but some of the patients live in South Texas. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Hospitals