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Ep. 001 – John Mack Podcast Transcript

Pharma Marketing Network

I landed on John Mack’s blog, as I’ve done many, many times in the past to look up something. What do you what are you doing with the blog? Yeah, I even wanted to wear the shirt to this FDA meeting. Plus, I don’t think… I don’t know how the FDA would respond to Hawaiian shirt.

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What is Content Mapping and How Does It Help Develop a Content Strategy in Pharma?

Viseven

Developing your company’s content map requires cross-functional collaboration. A content manager should comprise content ideas from different departments, including marketing, sales, customer service, and product development. This may include blog posts, whitepapers, videos, podcasts, or infographics.