Viseven

NOVEMBER 30, 2022

A recent pandemic has accelerated a bit more, but still, it requires a certain standard from the digital experience. We are talking now about targeted messages to HCPs and having self-service digital assistance.? Puneet Srivastava , Head of Digital Content and Services Lab at? So that’s where pharma should be focused on.

52

52

The Social Pharmacist

AUGUST 2, 2022

The meaning of each section confuses a beginner in Google Analytics or digital marketing in general. As an advanced tool for digital marketers, Google Analytics helps developers and website owners understand their audience. People working in the digital marketing field say that ‘content works as the king’ for any strategy.

52

52

Pharmaceutical Technology

MARCH 22, 2023

The pharmaceutical industry began using radio frequency identification (RFID) tags in the early 2000s. Pfizer was the first to use the tech, adding RFID tags to track a Viagra (sildenafil) shipment circa 2006. Twenty years ago, the cost of implementing RFID tags and the ecosystem (software) was much more expensive than today.

Labelling 105

Labelling Data Entry Communication FDA 105

Viseven

FEBRUARY 6, 2023

In comparison, 75% of respondents claimed they would easily switch brands once they were unsatisfied with their digital experience. Personalization at scale Personalization isn’t a new healthcare marketing trend for digital marketers in the pharma and healthcare industries. A rapidly-changing MarTech domain matures fast.

Communication 75

Communication 75

Viseven

SEPTEMBER 14, 2023

Climate change is another factor, potentially disrupting supplies and contributing to hefty price tags. Digital Transformation in Pharma Procurement It is no secret that the coronavirus hit the health sectors the hardest. Blockchain technology Blockchain remains one of the main tech stories in pharmaceutical procurement.

Packaging 52

Packaging Pharmaceutical Companies Pharmaceutical Companies Pharmacy Procurement 52