tag customer-data 
Roots Analysis
MARCH 8, 2023
It is worth noting that smart labels contain a transponder code which can be read by sophisticated devices, including radio frequency identification device (RFID) tags and near-field communication (NFC) chips. While most smartphones can read NFC chips, RFID tags can only be read by specialized receivers.
pharmaphorum
JULY 23, 2019
Customer journeys in pharma are changing, with important implications for the marketing supply chain. Focus New developments in data and digital are changing traditional customer journeys and forcing pharmaceutical companies to evolve in order to keep up.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
pharmaphorum
AUGUST 17, 2020
The financial world, like the pharmaceutical industry, must operate within a tightly-defined regulatory environment, and in doing so has proved adept at connecting with its customers. When examining how companies are engaging with their customers and other stakeholders, pharma has not lagged behind. Virtual connections. Joanna Carlish.
pharmaphorum
SEPTEMBER 15, 2020
This gives them huge amounts of customer data that allows them to shape and personalise the way they engage with their customers, not least thanks to the direct-to-consumer sales model they often offer. Brands spend a huge amount of time and effort building hyper-relevant content relationships with their customers.”.
Roots Analysis
JANUARY 28, 2024
Big Data in healthcare refers to the vast amount of data that is continuously expanding and cannot be efficiently stored or processed using traditional tools. Within the healthcare sector, structured data includes demographic details, vital indicators (like, height, weight, blood pressure, blood glucose).
pharmaphorum
JANUARY 24, 2022
A private equity group has agreed to take over most of IBM Watson Health, seven years after the business was launched with a pledge to revolutionise healthcare data analysis. For its part, IBM has said that the Watson for Oncology product has been improving year-on-year as the AI crunches more and more data.
DiversifyRx
JUNE 23, 2023
CRM stands for customer Customer Relationship Manager. It offers segmentation, tagging, and scheduling capabilities. And most importantly, you can automate funnels and gather vital data on your email subscribers. You can uncover robust data to fuel your marketing initiatives. It’s got an excellent delivery.
Expert insights. Personalized for you.
52 
Let's personalize your content