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Mark Cuban’s Pharmacy Dreams Are Generic

Policy Prescription

Pharmaceutical companies also engage in anti-competitive behaviors to prevent generic availability, such as ”pay-for-delay” schemes where a brand name company will pay a generic drug company not to launch a lower cost version of a drug. It’s offering much lower prices on dozens of generic drugs.

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Healthcare communication and how it’s changing

pharmaphorum

Hutnik shared a story from her experience where tracking community adoption of a therapy helped them to target more receptive communities, leading to prescription fills almost eight times higher. And I think this is well doable now.”. Advice for communicators. You can watch the webinar in full here. About the panel.