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The Complete Guide to Pharmaceutical Detailing

Viseven

Pharmaceutical detailing is the most time-tested marketing format in the medical content world. Old-timer sales reps should remember how pharmaceutical companies reckoned face-to-face (F2F) visits with doctors as the most effective approach to achieving their sales targets. What is Pharmaceutical Detailing?

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Navigating the Rising Costs of Brand-Name Drugs

Digital Pharmacist

As drug prices continue to rise, pharmacies find themselves at the intersection of financial strain and patient care, prompting a need for innovative strategies to navigate these challenges. The Dynamics of Increasing Drug Prices The escalation of drug prices is a multifaceted issue, with various factors contributing to its rise.

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Unlocking the value of pharmacists to reach the right patients and consumers

pharmaphorum

This puts them in a unique position in terms of being able to maximise the benefits that patients get from their medicines – however, healthcare systems and pharmaceutical companies frequently overlook this potential. Join us and the PHOENIX group as we look at the practical steps needed to make this a reality.

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Leveraging augmented analytics to drive better business decisions

pharmaphorum

Despite the success tied to the vaccine rollout, analysing data is still a daily challenge for many life sciences and pharmaceutical companies. One example of this use case is a pharmaceutical company that recently gained FDA approval for a rare cancer treatment. As a result, capital expenditures (CAPEX) are reduced.

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IVRHA 2022: Exhibiting pioneers of medical XR

pharmaphorum

Over the past five years, medical XR companies that were smaller start-ups have evolved into multimillion-dollar enterprises, partnering with pharmaceutical companies to supply digital therapeutic solutions using 3D immersive technology. If pharma joined the event, it would undoubtedly expand the reach of these solutions.

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Fishawack Health welcomes expert-led dermatology initiative FIDE to its group

pharmaphorum

FIDE is a full-service consultancy with extensive expertise in the pathophysiology, clinical presentation, and treatment of chronic inflammatory diseases, including psoriasis, psoriatic arthritis, atopic dermatitis, and hidradenitis suppurativa. Visit us at www.FIDE.net and follow us on LinkedIn.

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What HCPs think about COVID-19’s impact on cancer

pharmaphorum

Others also shared the same concern as Dr Graff, that cancer patients present at a later stage because of backlogs and hesitancy to come to hospitals having a much larger impact on the treatment approach for these patients. Across both open and closed online networks HCPs are concerned about the future of patient care.

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