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White paper reveals pathway for digital therapeutics use in Italy

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A white paper has outlined a pathway that could allow Italy to realise the potential of digital therapeutics (DTx). The official journal of the Smith Kline Foundation, Tendenze Nuove, has published the paper entitled “Digital Therapeutics, an Opportunity for Italy” earlier this month.

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COVID-19’s lasting impact on digital communication in healthcare

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In The Medscape Professional Networks’ latest white paper, Healthcare’s New Normal: COVID Speeds Shift to Digital Communications , key opinion leaders and industry experts agree that in the post-pandemic world, even as lockdowns are lifted and restrictions relaxed, the emerging trends for an increase in digital communications will stay.

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Sales coaching: preparing for the new reality in pharma

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A new white paper from 60 Seconds, Genuine Transformation: Preparing for Pharma’s New Sales Coaching Reality , looks at the recent evolution of the pharma sales function and discusses how training and coaching changed during the pandemic and how to prepare for what is coming next. This white paper explains how to adjust to it.

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4 ways to embed data-driven best practice in pharma HCP communications

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Virtual communications between sales reps and HCPs jumped significantly during 2020, making it more important than ever for pharma companies to maintain up-to-date customer data. The post 4 ways to embed data-driven best practice in pharma HCP communications appeared first on. For more information, visit veeva.com/eu.

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The post-pandemic evolution of pharma-doctor digital interactions

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That picture of how patient needs and patient-doctor interactions are changing will shortly be fully painted by the release of a new white paper from M3 on engaging doctors in a post-COVID-19 world. The publication will also look at the pandemic’s impact on communications between the industry and doctors.

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Healthware and Italian cancer institute partner on digital health drive

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The deal comes shortly after the publication of a white paper that laid out a framework that could be adopted by Italy to realise the potential of DTx, including the creation of a reimbursement pathway similar to that set up in Germany. .

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Understanding Adherence: 5 Questions Patients Want to Be Asked

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Health Union’s white paper, Beyond the Treatment, Making the HCP-Patient Relationship Work: A Study Uncovering the Patient Perspective , explores those relationships in detail. There are a variety of factors for HCPs to consider when communicating with patients.