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Leverage email campaigns, SEO-optimized blogs, and targeted PPC ads. Educational blogs, explainer videos, and interactive infographics can establish your authority. Use relatable metaphors: Think of content as a bridge connecting pharma companies with patients and HCPs. How can digital marketing benefit pharmaceuticalcompanies?
On the patient side, pharmaceuticalcompanies have launched ambassador and mentorship programs. These often involve real patients who use branded medications such as Dupixent or Cosentyx sharing their journeys through video testimonials, blogs, or social media. How do pharma companies use referral marketing?
Koblitz Integral to the careful balance Congress struck when passing the Hatch-Waxman Amendments, the patent term extension (PTE) is intended to restore patent life that was consumed during regulatory review of an FDA-regulated product. FDA has already been there , of course, with respect to 180-day exclusivity.)
Snow & Dara Katcher Levy In a recent letter to FDA Commissioner Dr. Martin Makary, U.S. stating that he would advise President Trump to ban pharmaceutical advertising on TV. Durbins letter addresses FDAs capacity to oversee the increasing volume of DTC advertisements, particularly on platforms like social media. Kennedy Jr.,
Blogs, whitepapers, webinars, and infographics can help position your brand as a trusted authority. Using FDA-approved messaging and ensuring transparent disclaimers are critical in avoiding regulatory issues. Brands must adhere to HIPAA, FDA, and GDPR guidelines when collecting and using patient data.
HIV prevention medications are FDA-approved, well-researched, and endorsed by the CDC and World Health Organization. You can learn more about the types of HIV prevention tools on AIDS.org’s blog , where new developments and patient stories are regularly featured. Cost, stigma, and lack of awareness often stand in the way.
The Food and Drug Administration (FDA) plays a critical role in regulating the pharmaceutical industry and ensuring that medications and medical devices marketed to the public are safe, effective, and appropriately labeled. However, in recent years, there has been a noticeable decline in the number of these letters being issued.
John counsels FDA-regulated entities on litigation, enforcement, and compliance matters including FDA inspections, Form 483s, Warning and Untitled Letters and Consent Decrees, internal investigations, and data privacy concerns. FDA Law Blog readers can use discount code S10-866-866L24.S S for reduced registration fees.
In this blog, we will briefly explore the challenges and opportunities of digitalized aseptic production, fully contained and automated production and collaborative work with CMOs. Automated systems offer a range of options for pharmaceuticalcompanies. This also results in significant cost savings and increased efficiency.
Special Highlight: Keynote Session with FDA's Commissioner Robert M. Califf, MD Commissioner of Food and Drugs FDA We are thrilled to announce that Robert M. Califf, MD, Commissioner of Food and Drugs at the FDA will be joining ISPE during the 2023 ISPE Annual Meeting & Expo.
First, it is important to understand the different regulatory agencies that govern pharmaceutical marketing. The United States Food and Drug Administration (FDA) is the primary regulatory agency that oversees the approval, promotion, and advertising of drugs.
Trudy Patterson Mon, 03/06/2023 - 11:50 iSpeak Blog iSpeak Operations Data Challenges Limit the Value Realized from Pharma 4.0 Michael Krause 6 March 2023 Pharmaceutical and biotech portfolios continue to transition from high volume blockbusters to a diversified set of lower volume, targeted therapeutics.
Navigating these regulatory challenges is essential to ensure compliance, maintain trust, and effectively communicate the benefits and risks of pharmaceutical products. In this blog post, we will explore best practices for pharmaceuticalcompanies to navigate the complex landscape of regulatory challenges in marketing.
Pharmaceutical marketing is the process of communicating the benefits of a pharmaceutical product to potential patients and healthcare providers. It can be a complex and challenging process, as pharmaceuticalcompanies must adhere to strict regulations while also developing creative and effective marketing campaigns.
In January this year, six months after the last enforcement letter from OPDP, we blogged on a decision from the National Advertising Division (NAD) about misleading claims made in Rx drug promotion. NAD appeared to be inviting pharmaceuticalcompanies to leverage its processes and submit complaints.
However, the road for transition from the conventional batch to continuous manufacturing requires a shift in variety of parameters and is still quite unclear to many of the pharmaceuticalcompanies. As a result, many success stories have come into the light which involves continuous manufacturing of a drug.
Navigating these regulatory challenges is essential to ensure compliance, maintain trust, and effectively communicate the benefits and risks of pharmaceutical products. In this blog post, we will explore best practices for pharmaceuticalcompanies to navigate the complex landscape of regulatory challenges in marketing.
On an average, around 50 drugs are approved by the US Food and Drug Administration (US FDA) annually. Further, studies indicate that more than 100,000 tons of pharmaceutical products are consumed globally per year. 3] Some of the advantages offered by pharmaceutical secondary packaging have been depicted below. trillion in 2023.
Despite the challenges, several service providers have served as resourceful partners and successfully led the development and commercial launch of multiple companion diagnostic devices; for instance, Labcorp has supported the development of 19 FDA-cleared companion diagnostic devices.
In order to ensure that this critical aspect is maintained, the pharmaceuticalcompany should carry out a detailed evaluation of the quality control and quality assurance departments of the CMO partner. Chances of de-prioritization: Usually, CMOs are involved in multiple projects and agreements with different pharmaceuticalcompanies.
GLP-1 receptor agonist market have captured the attention of both large and small pharmaceuticalcompanies, for more than a decade. Some of the GLP-1, namely Trulicity®, Mounjaro®, Zepbound®, Feisumei®, Rybelsus®, Ozempic®, Wegovy® were approved for the treatment of various target indication, by the US FDA and the EMA.
This may include blog posts, whitepapers, videos, podcasts, or infographics. The most suitable formats for pharma are eDetailers, infographics, case studies , blog posts, articles, and so on. For example, blog articles and social media posts may be most effective during awareness.
ISPE Advancing Pharmaceutical Quality Program Complete. iSpeak Blog. ISPE Advancing Pharmaceutical Quality Program Complete. ISPE is pleased to announce the complete Advancing Pharmaceutical Quality Program (APQ) Program is now available with the release of the fifth and final guide. Trudy Patterson. 28 November 2022.
Further, pharmaceuticalcompanies are also becoming cautious towards optimizing various operations for packaging, which can indirectly help in reduction of raw material and energy consumption.
In 2018, the French-based Advanced Accelerator Applications, a subsidiary of Novartis, achieved a significant milestone by obtaining the FDA approval for its product Lutathera®, a next-generation drug conjugate designed for GEP-NET (Gastroenteropancreatic Neuroendocrine Tumors).
NeedyMeds , a non-profit organization known for providing patients with help in finding pharmaceuticalcompany-sponsored prescription assistance programs and other drug savings options, hosted a webinar about drug importation last year called “ Drug Importation: The topic everyone’s talking about.”
RJ Lewis (EHS): So today everybody’s a publisher, part of the beauty of the web and even if you don’t have the technical skills for firing up a website or a blog, which is pretty easy. So whether you’re an advertiser or an event coordinator or a supplier in the industry, most of them have pretty active blogs.
It is worth noting that in order to continue clinical research parallel to COVID related restrictions, the US FDA guidelines released in March 2020, allowed sponsors to conduct virtual visits, remote patient monitoring, and telephonic interviews.
I landed on John Mack’s blog, as I’ve done many, many times in the past to look up something. What do you what are you doing with the blog? Yeah, I even wanted to wear the shirt to this FDA meeting. Plus, I don’t think… I don’t know how the FDA would respond to Hawaiian shirt.
iSpeak Blog. The first keynote speaker was Michael Kopcha, PhD, RPh, Director of the Office of Pharmaceutical Quality (OPQ), Center for Drug Evaluation and Research (CDER), US FDA. He presented on “Quality: A Key Ingredient for Stable Pharmaceutical Supply Chains.”. Director, Office of Pharmaceutical Quality.
Pharmaceuticalcompanies have made major strides in developing new treatments for Alzheimer’s disease, offering hope for the millions of people affected by this debilitating condition. Food and Drug Administration (FDA) in June 2021. 2021, June 7). Retrieved from [link] · What is Alzheimer’s disease?
iSpeak Blog. Applying what has been learned over the last three years to update pharmaceuticalcompanies’ approaches to development and implementation is key as the industry crafts its strategies in an increasingly digital and global environment. 2022 ISPE Annual Meeting: Transform, Collaborate, & Innovate for the Path Forward.
The letters come on the heels of FDA finalizing its Guidance on Presenting Quantitative Efficacy and Risk Information in Direct-to-Consumer Promotional Labeling and Advertisements. FDA argued that the “per act of sex” efficacy claim is not validated. and 5.2 = 3.2) divided by the average baseline score of 27 to get 11.85%. and 5.2 = 3.2)
In this most recent EO, the President targeted not one, but three of the largest sectors of healthcare—hospitals, health plans, and pharmaceuticalcompanies. There has been wide speculation as to just how aggressive the Biden Administration would be in effecting health policy change over the next four years.
And the memo goes one step more arguing that, even if otherwise truthful, promotion of off-label uses of hormones can run afoul of FDA prohibitions on misbranding and mislabeling.
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