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Building Trust: Transparency and Authenticity in Pharma Digital Marketing

Pharma Marketing Network

It means that companies must be open and honest in their communication with customers, and provide them with clear and accurate information. This includes being transparent about the products and services they offer, the prices they charge, and the privacy policies they have in place.

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Viseven’s Year in Review

Viseven

At the same time, Viseven never misses an opportunity to share our findings and insights with colleagues and clients in our blogs, during live webinar sessions with top industry experts, and, of course, at global events. Pavel also wrote a blog post for Pharma Leaders. Sign up for our newsletter and get all the updates on time.

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The Case for Targeted Marketing for Independent Pharmacy Owners

DiversifyRx

Emphasizing Quality and Expertise As an independent pharmacy owner, you offer a level of expertise and customer service that big chains often cannot match. Beyond showcasing your services, your website and social media channels can serve as platforms for valuable content that draws in new customers while educating your current base.

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2022 Predictions From the Front-Lines of Pharma Digital Advertising

Pharma Marketing Network

As pharma transforms from a model where the product was the center of their universe to one where the customer is the center of the universe, its also shifted towards a customer service model. Expect this to continue, because it works. Innovation & Experimentation.

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Ep. 001 – John Mack Podcast Transcript

Pharma Marketing Network

I landed on John Mack’s blog, as I’ve done many, many times in the past to look up something. What do you what are you doing with the blog? I didn’t ask them to make a blog about it or anything, go back to the FDA, you thought about wearing the Hawaiian shirt. And he said I’m not sure.

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What is Content Mapping and How Does It Help Develop a Content Strategy in Pharma?

Viseven

A content manager should comprise content ideas from different departments, including marketing, sales, customer service, and product development. This may include blog posts, whitepapers, videos, podcasts, or infographics. For example, blog articles and social media posts may be most effective during awareness.