pharmaphorum

JANUARY 19, 2023

In this article, I’ll outline some of the challenges that I anticipate for 2023. With patients increasingly relying on online and seamless care, provider organisations must consider incremental technology adoption and how to communicate electronically in a HIPAA-compliant manner.

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Health and Personal Care Stores Communication HIPAA Patient Care 97

Viseven

MARCH 6, 2023

This article will cover the main aspects of successful healthcare CRM software and its benefit. It helps to organize communication processes, keep track of operational activities, and see what works in your management approaches and what requires changes in the current health system. Let’s go.

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Pharmaceutical Technology

MAY 4, 2023

Compliance in the US – HIPAA The Health Insurance Portability and Accountability Act (HIPAA) covers several areas relating to health data, with one of the key requirements being a set of standards – the Privacy Rule and the Security Rule – to protect sensitive PHI from being disclosed without the patient’s consent.

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Health and Personal Care Stores HIPAA Medical Records Communication 52

Pharma Marketing Network

FEBRUARY 5, 2025

Instead of lengthy articles, consider: Infographics summarizing clinical trial results. HIPAA and GDPR laws protecting patient privacy. Monitor Engagement Carefully Social media allows for two-way communication , but pharma brands must be cautious. Engage in scientific dialogues by sharing white papers and expert opinions.

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Pharma Marketing Network

JANUARY 9, 2025

In this article, well explore the innovative strategies that are shaping the future of pharmaceutical marketing, providing actionable insights for teams striving to stay ahead. Clearly communicating the benefits and risks of drugs like Keytruda establishes credibility and trust. Disclaimer: This content is not medical advice.

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HIPAA Communication FDA 52

Pharma Marketing Network

OCTOBER 17, 2024

This article explores the top pharma marketing trends that are set to redefine the landscape in the coming years. Moreover, the adoption of digital tools like mobile apps and telemedicine platforms is facilitating direct communication between pharma companies and end-users. We welcome your feedback and concerns.

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Pharma Marketing Network

JANUARY 9, 2025

In this article, well explore the key trends, technologies, and challenges shaping the pharma marketing world today. Automation: Email marketing and CRM tools streamline communication, saving time while maintaining personalization. Following GDPR and HIPAA guidelines safeguards both your company and your audience.

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Pharma Marketing Network

DECEMBER 19, 2024

This article explores strategies to refine audience targeting and boost campaign success. Solution: Partner with legal and compliance teams to ensure all campaigns adhere to FDA and HIPAA guidelines. Clearly communicate data usage policies to build trust. Use automated tools to flag non-compliant content before publication.

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Pharma Marketing Network

APRIL 10, 2025

Similarly, healthcare providers expect personalized, timely communications that complement their clinical priorities. It means using data responsibly to tailor content, recommend resources, and support adherenceall while complying with HIPAA and other healthcare regulations.

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ISPE

OCTOBER 27, 2022

Given the public health emergency, health authorities offered greater flexibilities in the use of digital health platforms and technologies such as: Enhanced HIPAA (Health Insurance Portability and Accountability Act of 1996) flexibilities in the use of telemedicine services 3. Digital health technology. tools (DHTTs). Digital therapeutics.

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Health and Personal Care Stores FDA HIPAA Communication 52

ISPE

OCTOBER 27, 2022

Given the proliferation and confusion of various digital health terms, this article includes a compiled glossary of core DHT terms and definitions (see Table 1). Wireless medical devices use wireless radio frequency communication such as wifi, Bluetooth, and cellular/mobile phone technology. Digital health technology. tools (DHTTs).

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Health and Personal Care Stores FDA Communication Clinic Management 52

Pharma Marketing Network

MAY 21, 2025

Pharma email marketing platforms are no longer just digital toolstheyre the nerve center of healthcare communications in 2025. But how do you pick a platform that not only delivers strong ROI but also ensures HIPAA compliance, consent management, and CRM integration? For field reps, it empowers compliant one-to-one HCP communication.

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Pharma Marketing Network

MAY 9, 2025

This article explores how pharma brands can optimize healthcare advertising using data science, automation, and omnichannel engagementwithout violating privacy laws or patient trust. Compliant: Campaigns must align with HIPAA, GDPR, and FDA guidelines. Emotionally Intelligent Messaging: Storytelling still matters.

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Pharma Marketing Network

APRIL 3, 2025

This article dives deep into how patient marketing has changed, whats driving this transformation, and what strategies are leading the way for 2025 and beyond. The Digital Transformation of Patient Marketing Technology has revolutionized how pharma communicates with patients. How has patient marketing changed in recent years?

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Pharma Marketing Network

APRIL 23, 2025

This article explores evolving approaches, proven tactics, and emerging tools that can help brands build lasting relationships through authentic and effective engagement. But how can pharma marketers stand out in an increasingly crowded and regulated landscape?

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