Aligning Trust and Transparency in Brand Messaging
PharmExec
DECEMBER 8, 2022
Whether pharma or FDA, healthcare outreach more visible than ever.
aligning-trust-and-transparency-in-brand-messaging 
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Transparency, social change can help pharma regain the public’s trust
pharmaphorum
APRIL 27, 2022
Trust in life science companies has fluctuated since the start of the pandemic. Since then, inconsistent messaging around the need for booster shots, as well as side effects – no matter how rare – have tarnished their name. India currently has the highest percentage of trust, at 80%. Transparency: the key to increasing trust?
The mysterious UK Life Sciences Council
pharmaphorum
DECEMBER 8, 2022
Leela Barham calls for more transparency on the LSC when it’s needed most. The LSC is a forum for government-to-industry discussion and it last met on the 28 November 2022 with special guest, Prime Minister Rishi Sunak. Yet, details on the LSC remain sparse, at least in the public domain. Life Sciences Council. LinkedIn and Twitter chatter.
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