pharmaphorum

OCTOBER 14, 2020

Mike Dixon, CEO of the Healthcare Communications Association, discusses the biggest challenges facing the sector during and after COVID, from digital innovation to talent and sustainability.

Communication 52

Communication 52

IDStewardship

APRIL 13, 2023

In this article an infectious diseases pharmacist with experience managing antimicrobial stewardship programs discusses antimicrobial stewardship regulatory standards Authored by: Timothy P. The most recent CARB addresses the years 2020-2025, building upon the initial one released in 2015. Gauthier, Pharm.D.,

Hospitals 236

Hospitals Documentation Communication Patient Care 236

pharmaphorum

SEPTEMBER 28, 2021

He is also an accomplished researcher and author of several peer-reviewed articles in the areas of obesity, cardiovascular disease and lung disease. Prior to this, he founded pharmaphorum in 2009, which was acquired by Healthware Group in June 2020. About the author.

Communication 98

Communication Hospitals 98

pharmaphorum

MARCH 15, 2022

It currently appears highly unlikely that the majority of conferences will simply return to typical face-to-face only formats as they were before 2020. This article summarises the most important lessons learnt during 2020 – 2021. Lessons learnt 2020-2021. Part 2 will assess possible scenarios for 2022 and beyond.

Labelling 105

Labelling Vaccines Communication 105

Pharma Marketing Network

MAY 3, 2023

The pharmaceutical industry has undergone significant changes in recent years, with digital marketing playing an increasingly important role in the way companies communicate with customers and stakeholders. 2020, June 10). link] *This article was produced with the assistance of artificial intelligence. ePharma Summit.

Pharmaceutical Companies 52

Pharmaceutical Companies Pharmaceutical Companies Communication 52

Pharma Marketing Network

MAY 6, 2023

As artificial intelligence (AI) continues to advance, it is becoming increasingly common for pharmaceutical marketers to use AI to write their marketing and customer-facing communications. 7841, 2020, pp. ” World Economic Forum, 2020. This article was produced with the assistance of artificial intelligence.

Communication 52

Communication 52

pharmaphorum

OCTOBER 21, 2021

The start of the pandemic saw a big rise in threaded posts, which returned to pre-pandemic levels around October 2020. Infectious disease doctor Abraar Karan posted a 13-post tweetorial in mid-March 2020, commenting on a Lancet article that examined early learnings from Wuhan. Tweetorials.

Communication 126

Communication 126

Pharma Marketing Network

JANUARY 6, 2021

Throughout the year 2020, pharma marketers were forced to explore new strategies in order to keep up with the many evolving trends. Trend #1: Media and Tech: Facilitating Communication. 2020 has taught us that the pharma marketing industry will continue to grow and quickly adapt to the new challenges that are faced in 2021.

Communication 98

Communication Vaccines Pharmaceutical Companies Pharmaceutical Companies 98

pharmaphorum

DECEMBER 9, 2020

The COVID-19 pandemic has been mainstream headline news throughout 2020 and continues to have a profound impact on all our lives. Prominent industry figures, such as oncologist and ex-director of the WHO Cancer Programme Professor Karol Sikora, shared news articles and utilised their networks to raise awareness of decreased cancer diagnosis.

Hospitals 124

Hospitals Clinic Management Pharmaceutical Companies Pharmaceutical Companies 124

pharmaphorum

JUNE 14, 2021

This article appears in our free digital magazine Deep Dive: Market Access 2021. Eventually it was bought by Amryt who, keen to get the drug licensed, resubmitted it to NICE in 2020. Read below for a preview! . The post How the patient voice is becoming vital for drug approval appeared first on.

Communication 105

Communication 105

European Pharmaceutical Review

JANUARY 25, 2024

7 Access to digital communications also remains a challenge in some Member States especially for those groups at risk of poverty and social exclusion (7.6 11 This requirement directly contradicts what is included in Article 63. Article 63 EMA (29 January 2020). Article 63 Euractiv (26 September 2023).

Packaging 86

Packaging Documentation Pharmaceutical Companies Pharmaceutical Companies 86

Pharma Marketing Network

OCTOBER 13, 2021

Just a few weeks ago, August 3 rd marked Black Women’s Equal Pay Day, or the day Black women had to work into 2021 to catch up to what white, non-Hispanic men earned in 2020. Over-Communicate. Senior Director and Head, Scientific Communications and Operations at Biohaven Pharmaceuticals. Abbott, Ph.D., Optimize Your Energy.

Communication 98

Communication Documentation 98

Roots Analysis

JUNE 1, 2022

Majority of the journals that have published multiple articles include Scientific Reports, Nature Communications, Frontiers in Microbiology and PLoS ONE. More than 52% of the articles focused on DNA cloning were published post-2020. High Number of Patents are Suggestive of the Widespread Research in this Domain.

Communication 52

Communication 52

Hospital Pharmacy Europe

JUNE 8, 2023

In the absence of transparency, he felt that both the pre-publication reviewers and those reading the final published article would not be aware of any retrospective protocol modifications and thus be unable judge the reliability of the final results. Nevertheless, it is incumbent on trialists to communicate such changes.

Documentation 52

Documentation Communication Patient Care Hospitals 52

pharmaphorum

OCTOBER 7, 2021

Rewind to March of 2020, and pharma companies were facing a communication crisis. Other uses include providing a platform for key opinion leaders (KOLs), as well as internal communications to make sure that messages are unified across an organisation. The crisis that changed everything.

Communication 98

Communication Labelling Pharmaceutical Companies Pharmaceutical Companies 98

pharmaphorum

DECEMBER 16, 2020

The post How pharma needs to change for the era of digital health appeared first on.

Communication 58

Communication 58

European Pharmaceutical Review

APRIL 28, 2023

pic.twitter.com/IBTlHzubY4 — Alliance for Regenerative Medicine (ARM) (@alliancerm) April 26, 2023 The industry body warned that the revision fails to build upon the Commission’s statement in its 2020 Pharmaceutical Strategy for Europe , that cell and gene therapies (CGTs) represented ‘milestones of major progress’ in healthcare.

Communication 88

Communication 88

The Digital Apothecary

JANUARY 23, 2021

Digital Health and Healthcare Professional Education Publications Integrating mHealth and mobile technology education into the pharmacy curriculum (2014) Using a hackathon for interprofessional health education opportunities (2015) Leveraging mobile smart devices to improve interprofessional communications in inpatient practice setting: A literature (..)

Communication 52

Communication Patient Care 52

Pharma Marketing Network

MARCH 30, 2021

Until the COVID-19 pandemic struck the world in early 2020, pharma had been pretty resistant to the idea of involving the end-customer, or the patient, into their business models. More and more patients are choosing to handle their healthy journeys digitally.

Communication 98

Communication 98

pharmaphorum

JANUARY 22, 2021

In this article, we focus in particular on how COVID-19 may be changing prescribing decisions using market research and claims data. Source: CRA market research (conducted June 2020). Source: CRA claims data analysis (using claims through June 2020). Changes in Prescribing by Specialty. Changes in Prescribing by Specialty.

Specialty Pharmacies 104

Specialty Pharmacies Pharmaceutical Companies Pharmaceutical Companies Vaccines 104

Pharma Marketing Network

DECEMBER 21, 2020

To fully realize the potential of these transformative technologies, there needs to be a deep understanding of the communication needs – both educational and promotional – that healthcare systems will face with their introduction. Here are 5 considerations when developing a communications strategy for a novel genetic medicine. #1.

Communication 52

Communication Immunization 52

pharmaphorum

MAY 17, 2021

Commercial model reshaping (41% of respondents) and readiness of customer facing teams (34% of respondents) were key challenges identified by life science companies in an IQVIA survey in October 2020. To supplement many quantitative analyses, IQVIA conducted independent market research to gain HCPs’ views in more detail (Q4, 2020).

Communication 72

Communication 72

Pharma Marketing Network

NOVEMBER 13, 2020

On November 12, 2020, The Pharma CX Tech Summit held their third annual conference. Not only is lack of personalization an issue, but chatbots have poor communication skills. COVID-19 has changed the way pharma marketers are communicating to their audiences and how they prioritize customer experiences.

Communication 52

Communication 52

Pharma Marketing Network

OCTOBER 13, 2021

Just a few weeks ago, August 3 rd marked Black Women’s Equal Pay Day, or the day Black women had to work into 2021 to catch up to what white, non-Hispanic men earned in 2020. Over-Communicate. Senior Director and Head, Scientific Communications and Operations at Biohaven Pharmaceuticals. Abbott, Ph.D., Optimize Your Energy.

Communication 52

Communication Documentation 52

ISPE

NOVEMBER 3, 2022

Okudaira of PMDA agreed that communications may be a driving force of acceptance of new models, and also establishing international convergence documents may help. A 2020 pilot invited external authorities to participate and observe EMA procedures authorizing COVID-19 vaccines and therapeutics. Communication is the key piece.”.

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Communication FDA Documentation Vaccines 98

pharmaphorum

OCTOBER 5, 2020

This has ultimately led to the development of virtual patient simulations (VPS), which have become one of the most impactful ways clinicians can learn. • Read the full article in pharmaphorum’s Deep Dive digital magazine. The post The tools and techniques making virtual patient simulations more realistic than ever appeared first on.

Communication 71

Communication 71

pharmaphorum

AUGUST 17, 2020

In this article Joanna Carlish, managing director of financial services at Tag Americas , and Robb DeFilippis, Tag Americas’ managing director, life sciences, go head-to-head to discuss marketing within a regulated industry. “A Joanna Carlish. The idea is about really tapping into where the customer is in their journey.

Communication 97

Communication Insurance Packaging Pharmaceutical Companies 97

Pharma Marketing Network

DECEMBER 17, 2021

In 2020 and 2021, we saw pharma forced to become more flexible and open-minded than ever before. In this article, R.J. Increasingly pharma is embracing AI to facilitate next-best-actions and next-best-engagements with respect to it’s omnichannel marketing communications. HCP Engagement and Pharma Salesforces.

Customer Service 105

Customer Service Vaccines Communication 105

pharmaphorum

OCTOBER 2, 2020

“If you’re hell bent on finding information, you probably will, but you’ve got to know where to look for it and invest time in reaching it, whereas people who are busy need information quickly and on a device that works for them, but have trouble finding it.”. • Read the full article in pharmaphorum’s Deep Dive digital magazine.

Communication 63

Communication 63

pharmaphorum

OCTOBER 12, 2020

Meanwhile, 26% of physicians indicated that in the future they would not have time for print at all. • Read the full article in pharmaphorum’s Deep Dive digital magazine. The post Developing enhanced digital content to increase physician engagement appeared first on.

Communication 52

Communication 52

pharmaphorum

SEPTEMBER 30, 2020

For example, people can get ‘Zoomed out’ and lose energy without the opportunities for energy dissipation that come with physical meetings – like getting up to go to the bathroom, going to get a coffee, or speaking to somebody in the hallway.”. • Read the full article in pharmaphorum’s Deep Dive digital magazine. appeared first on.

Communication 58

Communication 58

Pharma Marketing Network

MARCH 14, 2023

Following are excerpts from the report drawing distinctions among representative countries, industry sectors, company size, business functions, and job categories: 12 out of 19 countries have seen the gap increase since 2020, with Greece having the highest increase (six percent) pushing the gap to an alarming 33.7

Communication 52

Communication 52

The Checkup by Singlecare

MAY 25, 2023

In fact, according to an article published in U.S. Pharmacist in 2020, full-time pharmacy employees have reached levels of burnout greater than many physicians. Prioritize effective communication with colleagues ; this can fend off feelings of being isolated or unsupported in the workplace.

Mayo Clinic 52

Mayo Clinic Insurance Communication 52

pharmaphorum

MARCH 4, 2022

But in 2022, with digital communication ubiquitous, pharma companies are finding another option: market to consumers, then help them select a physician. It follows a 2019 survey conducted by Doctor.com before it became part of Press Ganey in 2020. And, in the process, learn more about their consumers than they knew before.

Insurance 98

Insurance Communication Vaccines 98

ISPE

OCTOBER 27, 2022

Given the proliferation and confusion of various digital health terms, this article includes a compiled glossary of core DHT terms and definitions (see Table 1). Wireless medical devices use wireless radio frequency communication such as wifi, Bluetooth, and cellular/mobile phone technology. Digital health technology. tools (DHTTs).

Health and Personal Care Stores 52

Health and Personal Care Stores FDA HIPAA Communication 52

pharmaphorum

SEPTEMBER 25, 2020

A new survey from the company deals with how perceptions have changed over the last five years, which have been tumultuous in terms of the reputation of the industry. • Read the full article in pharmaphorum’s Deep Dive digital magazine. The post New survey reveals patients’ changing opinions of pharma appeared first on.

Vaccines 40

Vaccines Communication 40

Pharma Marketing Network

FEBRUARY 16, 2021

Fast forward to March 2020, you are ready to do the same thing all over again and attend a three-day conference 2,450 miles away from home…until you turn on the news and hear that there’s a global pandemic and lockdown orders have been placed all throughout the U.S. Keep your Audience Engaged.

Communication 98

Communication 98