Pharmacy Technician Pulse

Opinion: Banning teens from social media won’t help their mental health. Here’s what might

STAT

APRIL 1, 2024

surgeon general’s 2023 advisory on social media and teen mental health, public concern has skyrocketed around adolescents’ digital lives. Major news organizations and even state governments have pinned social media apps as addictive , dangerous, and the cause of the youth mental health crisis. Since the U.S.

Opinion: Kids can’t wait any longer for social media safety

STAT

APRIL 17, 2024

Like many kids his age, much of his life revolved around social media. While I understand that suicide is complex, with many different factors contributing to someone’s risk for it, I know that social media intensified and fueled Conall’s insecurities and ultimately had a significant impact on his decision to die by suicide.

CVS Media Exchange, Pinterest partner

Drug Store News

MARCH 1, 2024

CVS Media Exchange is joining forces with Pinterest to bring greater transparency to its partners and CPG brand suppliers.

Do’s And Don’ts: Social Media Tips for Pharmacists

Drug Topics

JULY 20, 2023

Social media marketing is a powerful tool that pharmacists can use.

Social Media Users Turn to Twitter for Birth Control Guidance, Education

Pharmacy Times

MARCH 28, 2024

The authors note that these findings provide opportunities for health care professionals to utilize social media to reach patients and share accurate information.

5 Important Things To Know About Social Media As A Resource For Pharmacy Residency Recruitment – For Both Candidates And Programs

IDStewardship

OCTOBER 28, 2022

In this article a PGY2 Infectious Diseases Pharmacy Resident discusses social media as a resource for pharmacy residency recruitment, providing insights for both programs and candidates. . Since the news of virtual Midyear in 2020, many residency programs have created social media accounts, most often on the platform Twitter.

Documentation

Albertsons Media Collective debuts framework to improve retail media transparency

Drug Store News

JUNE 22, 2023

The first version of the framework introduced by Albertsons Media Collective concentrates on four areas: product characteristics, performance measurement, third-party verification and capabilities.

Researchers Share Recommendations to Combat Health Misinformation Spread to Adolescents on Social Media

Pharmacy Times

DECEMBER 15, 2023

The researchers emphasized that individuals must advocate for new policies that could aid regulation of harmful information being shared through social media platforms.

Artificial Intelligence Changing the Landscape for Healthcare Social Media Marketing

PharmExec

DECEMBER 6, 2023

Experts from Hootsuite noted that the primary social media ROI concern for healthcare companies is the time and money it takes to maintain a multi-platform presence.

Paywalls threaten healthcare professional engagement on social media

pharmaphorum

NOVEMBER 8, 2023

Paywalls threaten healthcare professional engagement on social media Mike.Hammerton Wed, 08/11/2023 - 08:00 Bookmark this

ABPI code updated with first social media guidance

pharmaphorum

JANUARY 26, 2023

Guidance on the way pharma companies communicate about prescription medicines has been updated in the UK to cover use of social media channels for the first time. “We recognise that social media can pose particular challenges for companies under the ABPI Code,” said PMCA director Alex Fell.

Communication

Communication Documentation

Can the government ask social media sites to take down Covid misinformation? SCOTUS will weigh in

STAT

JANUARY 29, 2024

At the core of the lawsuit is whether the federal government’s requests for social media and search giants like Google, Facebook, Twitter, and YouTube to moderate Covid-19 misinformation violated users’ First Amendment rights. Read the rest…

Communication

Standing out using social media

Drug Store News

MAY 10, 2023

A strategic social media campaign can be a conduit for building a customer base for a brand at a fraction of the investment associated with a more traditional marketing approach.

The evolving role of social media in healthcare

pharmaphorum

DECEMBER 15, 2022

In recent years, social media has evolved into an essential part of pharma operations, for better or worse. Within the life sciences space, traditional ways of leveraging social media include marketing and spreading awareness of a disease or treatment. Healthcare Provider (HCP) marketing. Congress Coverage.

Communication

Communication Vaccines FDA

Albertsons Media Collective selects Capgemini for media planning, content creation

Drug Store News

JANUARY 12, 2024

As part of the partnership, Capgemini will implement technology to automate and enhance operations for media planning, activation workflows and live campaign insights.

When Using Social Media, Always Consider Professionalism First

Pharmacy Times

APRIL 18, 2023

Social media can be an excellent tool to provide education and build your own brand, but professionalism and appropriateness are paramount.

Let’s Get Social: The Ascendancy of Social Media to the Top of the Media Mix

PharmExec

JANUARY 19, 2023

Fran Pollaro talks with Amanda Powers-Han, chief marketing officer at Greater Than One, a full-experience marketing agency dedicated to healthcare, about what’s trending in early 2023 for pharma media mixes.

Medicine, Media, Metamorphosis: How M3 is championing medical communications for modern healthcare

pharmaphorum

NOVEMBER 9, 2023

Medicine, Media, Metamorphosis: How M3 is championing medical communications for modern healthcare Mike.Hammerton Thu, 09/11/2023 - 08:00 Bookmark this

Communication

Study: Some Health Care Professionals Found to Spread COVID-19 Misinformation Via Social Media

Pharmacy Times

AUGUST 25, 2023

Investigators determined that there needs to be an evaluation of harm caused by pharmacy professionals who are in unique positions on social media, propagating misinformation about COVID-19, vaccines, treatment, masks, and other conspiracy theories.

Vaccines

This Infectious Diseases Pharmacist Went Viral On Social Media – You’ll Never Guess Why

IDStewardship

AUGUST 29, 2022

In this short special interest piece, an infectious disease pharmacists who went viral with one of his social media posts is interviewed. The most followed pharmacist on social media that I have come across is @Arshiethromycin , who has amassed over 170K followers on twitter and over 3M followers on TikTok. BCIDP, AAHIVP. BCPS, BCIDP.

Hospitals

Sam’s Club unveils retail media network program for partners

Drug Store News

APRIL 25, 2023

The warehouse club retailer is now providing advertisers participating in its Sam’s Club Member Access Platform (MAP) retail media network access to the MAP Partners Club.

Leveraging Social Media Trends For Increased Pharmacy Profit

DiversifyRx

FEBRUARY 22, 2024

You are leaving far too much money on the table if you aren’t leveraging social media trends to increase your pharmacy profit. Social media is an amazing free tool for pharmacy owners. We have some great past blogs on the basics of social media marketing you can check out. The Stanley Cup is a great example.

Media means business

pharmaphorum

NOVEMBER 20, 2020

COVID-19 has left us more reliant on media than ever – both the pharma industry and society as a whole. Havas Lynx Group’s 2020 white paper provides a blueprint for pharma brands to inject meaning into their media. The latter is the subject of our 2020 white paper, Media Means Business. What do we mean by ‘media’?

A new study links social media use to changes in teen brains. Is that a bad thing?

STAT

JANUARY 19, 2023

Today’s teens and tweens have never known a world without social media. There are still a lot of open questions about how sites like TikTok and Instagram may shape their development — and stories focusing on the potential negative impacts of social media tend to dominate the news. Read the rest…

Federal judge curtails Biden administration's ability to combat disinformation on social media

Fierce Healthcare

JULY 7, 2023

A federal judge this week ruled that the Biden administration will be prohibited from communicating with social media platforms regarding a broad range of content. | A federal judge this week ruled that the Biden administration will be prohibited from communicating with social media platforms regarding a broad range of content.

Communication

BJ’s Wholesale Club launches retail media program

Drug Store News

DECEMBER 1, 2022

BJ’s Media Edge, which utilizes Microsoft PromoteIQ, looks to offer brands a comprehensive advertising solution to connect with shoppers.

Harnessing the Power of Social Media in Pharmaceutical Marketing

Pharma Marketing Network

OCTOBER 16, 2023

The pharmaceutical industry is increasingly turning to social media to reach patients, healthcare professionals, and other stakeholders. In this article, we’ll explore the power of social media in pharmaceutical marketing, and how to develop a successful strategy.

Pharmaceutical Companies

Pharmaceutical Companies Pharmaceutical Companies

Adolescent Skin Disease and Mental Health: The Psychosocial and Social Media Impact

Drug Topics

FEBRUARY 13, 2023

The relationship between dermatology and social media was analyzed in a poster presentation during SBS 2023 in Miami, Florida.

Personalised culture media solutions support timely biopharmaceutical manufacturing

European Pharmaceutical Review

AUGUST 29, 2022

What are the clients’ goals in seeking out a personalised culture media solution? Biopharmaceutical manufacturers find that custom media can provide tailored solutions. They need to resolve any issues that affect cell performance and quality, whether it is media optimisation or process improvement.

Process Improvement

4 pioneering social media campaigns in pharma this year

PharmaVoice

NOVEMBER 17, 2022

The key to a great social media campaign is often simplicity, and these pharma companies hit the nail on the head with unique strategies that aim to educate.

Social media risks for youth mental health highlighted in new surgeon general report

STAT

MAY 23, 2023

Surgeon General Vivek Murthy issued an advisory Tuesday warning about social media’s impact on developing young brains. “Parents are asking ‘Is social media safe for my kids?’ ’ Based on our review of the data, there isn’t enough evidence that it is safe for our kids.

Gen Z utilizing social media for holiday shopping

Drug Store News

NOVEMBER 2, 2022

According to a survey by SimplicityDX, 80% of respondents plan to use social media to find holiday gifts this year, with 41% planning to use it for most or all of their holiday shopping.

Pharma industry ‘squandering opportunities’ on social media, report finds

pharmaphorum

MAY 9, 2023

Pharma industry ‘squandering opportunities’ on social media, report finds Mike.Hammerton Tue, 05/09/2023 - 09:06 Bookmark this

Study: Pneumococcal Vaccines Do Not Prevent Development of Otitis Media in Infants

Pharmacy Times

NOVEMBER 22, 2023

According to the investigators, Streptococcus pneumoniae and non-typeable Haemophilus influenzae are dominant pathogens of otitis media after birth.

Vaccines

Short Animated Videos on Social Media May Help Increase Knowledge of Vaccines

Drug Topics

JANUARY 30, 2024

Findings from a recent study showed that participants who watched a video discussing COVID-19 vaccination had significantly higher knowledge scores compared to those who did not watch it.

Vaccines

New IFPMA and EFPIA guidance on use of social media by the pharmaceutical industry

pharmaphorum

OCTOBER 27, 2022

Uses of social media is continually expanding and it has been difficult for companies to apply general advertising rules and guidance to the modern world. It identifies the most used social media and digital channels and sets out specific guidance for each. Digital Channels include, but are not limited to, social media ”.

Communication

Communication Packaging Documentation Pharmaceutical Companies

Social Media and Text Analytics

Fuld

DECEMBER 29, 2022

Social Media and Text Analytics. Leverage social media and NLP (natural language processing) analytics for applications in marketing and beyond. Identifying key Influencers to maximize influence, creating customer social personas, social CRM, tracking and benchmarking competitor social media, and media performance analytics.

Expert: The Impact of Misinformation on Gynecologic Cancers Through Social Media

Pharmacy Times

OCTOBER 17, 2023

Laura Chambers, DO, drives a conversation surrounding the impact of misinformation on gynecologic cancers that is spread through social media.

Amgen in social media: theme innovation strategy

Pharmaceutical Technology

MARCH 5, 2024

How many patents did Amgen submit related to social media last quarter, and how many were granted? Discover the latest information here.

DC Health Link hack exposed health data on legislators: media reports

Fierce Healthcare

MARCH 9, 2023

DC Health Link hack exposed health data on legislators: media reports pminemyer Thu, 03/09/2023 - 11:07

Patients are using social media — clinical trial experts can learn from that

PharmaVoice

JANUARY 30, 2023

Why an alliance of industry leaders is exploring the potential of social media as a treasure trove of real-world patient experience insights.

Doctors, influencers call on their peers to use social media to 'pre-bunk' dangerous misinformation

Fierce Healthcare

MAY 1, 2023

Doctors, influencers call on their peers to use social media to 'pre-bunk' dangerous misinformation aburky Mon, 05/01/2023 - 18:49

Social Media Analytics for Competitive Intelligence

Fuld

DECEMBER 13, 2022

To explore how competitors are leveraging social media and how customers are reacting to the client’s and its competitors’ brands on social media platforms. Deep-dived into the social media comments with negative sentiments to identify customers’ unmet needs and the critical issues that needed work.

Tammy Baldwin presses Ascension for details on private investments after media reports

Fierce Healthcare

FEBRUARY 14, 2023

Tammy Baldwin presses Ascension for details on private investments after media reports rking Tue, 02/14/2023 - 12:14

Opinion: Banning teens from social media won’t help their mental health. Here’s what might

Opinion: Kids can’t wait any longer for social media safety

Trending Sources

CVS Media Exchange, Pinterest partner

Do’s And Don’ts: Social Media Tips for Pharmacists

Social Media Users Turn to Twitter for Birth Control Guidance, Education

5 Important Things To Know About Social Media As A Resource For Pharmacy Residency Recruitment – For Both Candidates And Programs

Albertsons Media Collective debuts framework to improve retail media transparency

Researchers Share Recommendations to Combat Health Misinformation Spread to Adolescents on Social Media

Artificial Intelligence Changing the Landscape for Healthcare Social Media Marketing

Paywalls threaten healthcare professional engagement on social media

ABPI code updated with first social media guidance

Can the government ask social media sites to take down Covid misinformation? SCOTUS will weigh in

Standing out using social media

The evolving role of social media in healthcare

Albertsons Media Collective selects Capgemini for media planning, content creation

When Using Social Media, Always Consider Professionalism First

Let’s Get Social: The Ascendancy of Social Media to the Top of the Media Mix

Medicine, Media, Metamorphosis: How M3 is championing medical communications for modern healthcare

Study: Some Health Care Professionals Found to Spread COVID-19 Misinformation Via Social Media

This Infectious Diseases Pharmacist Went Viral On Social Media – You’ll Never Guess Why

Sam’s Club unveils retail media network program for partners

Leveraging Social Media Trends For Increased Pharmacy Profit

Media means business

A new study links social media use to changes in teen brains. Is that a bad thing?

Federal judge curtails Biden administration's ability to combat disinformation on social media

BJ’s Wholesale Club launches retail media program

Harnessing the Power of Social Media in Pharmaceutical Marketing

Adolescent Skin Disease and Mental Health: The Psychosocial and Social Media Impact

Personalised culture media solutions support timely biopharmaceutical manufacturing

4 pioneering social media campaigns in pharma this year

Social media risks for youth mental health highlighted in new surgeon general report

Gen Z utilizing social media for holiday shopping

Pharma industry ‘squandering opportunities’ on social media, report finds

Study: Pneumococcal Vaccines Do Not Prevent Development of Otitis Media in Infants

Short Animated Videos on Social Media May Help Increase Knowledge of Vaccines

New IFPMA and EFPIA guidance on use of social media by the pharmaceutical industry

Social Media and Text Analytics

Expert: The Impact of Misinformation on Gynecologic Cancers Through Social Media

Amgen in social media: theme innovation strategy

DC Health Link hack exposed health data on legislators: media reports

Patients are using social media — clinical trial experts can learn from that

Doctors, influencers call on their peers to use social media to 'pre-bunk' dangerous misinformation

Social Media Analytics for Competitive Intelligence

Tammy Baldwin presses Ascension for details on private investments after media reports

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