Get To Know Your Audience
PioneerRx
MARCH 6, 2023
This article is a follow-up to last week’s blog on the benefits of using social media in your pharmacy. Now that you have decided to work on building…
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PioneerRx
MARCH 6, 2023
This article is a follow-up to last week’s blog on the benefits of using social media in your pharmacy. Now that you have decided to work on building…
The Social Pharmacist
AUGUST 2, 2022
If you manage a social media page, posting your newest content lets people find your business. Although social posting doesn’t directly impact organic rankings, increased traffic tells Google that your website interests your target audience. Understanding Organic Traffic and Your Pharmacy Website.
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Pharma Marketing Network
JULY 19, 2023
Sponsorships can be a powerful tool for pharmaceutical companies to engage with their target audience, build relationships with key stakeholders, and promote their brand in a meaningful way. But with so many different healthcare organizations and causes to choose from, it can be difficult to know where to start. Fund research?
The Social Pharmacist
JULY 25, 2022
This post explains how Apple’s iOS 14 update shakes the Facebook ads landscape and provides a few tips on how you can optimize your campaigns within the confines of iOS 14 moving forward. . Its implementation gave consumers more control over the data they unknowingly share with advertisers and publishers. .
DiversifyRx
FEBRUARY 22, 2024
You are leaving far too much money on the table if you aren’t leveraging social media trends to increase your pharmacy profit. We have some great past blogs on the basics of social media marketing you can check out. We want to help you take advantage of trends and understand how they can boost your OTC pharmacy profit.
Digital Pharmacist
MARCH 28, 2024
Below we are sharing ways your pharmacy can learn more about how to participate in Parkinson’s Awareness Month. Below we are sharing ways your pharmacy can learn more about how to participate in Parkinson’s Awareness Month. Check out the ABCs of PD here.
DiversifyRx
MARCH 22, 2024
With Prescription Benefit Management (PBM) companies often dictating market terms, you must explore alternative revenue streams that are within your control. Targeted marketing will help your pharmacy grow these alternative revenues. But how do you get people to notice these other services you offer?
The Social Pharmacist
JULY 25, 2022
This post explains how Apple’s iOS 14 update shakes the Facebook ads landscape and provides a few tips on how you can optimize your campaigns within the confines of iOS 14 moving forward. . Its implementation gave consumers more control over the data they unknowingly share with advertisers and publishers. .
Digital Pharmacist
OCTOBER 14, 2022
According to ASHP, this week is “a time to recognize the powerful impact you make on your patients”. No better time to celebrate your pharmacy teams and their impact as well as your incredible patients than Pharmacy Week. . Within your pharmacy, there are various ways to celebrate this week and spread its original message.
DiversifyRx
MAY 1, 2024
Now, I get it. Lesson 1: Anticipation Just like the anticipation leading up to an eclipse, generating excitement for your pharmacy’s offerings before they become available can be a great way to spread the word. Use teasers, countdowns, and previews to build anticipation with your patient base. Boy, I was wrong.
DiversifyRx
AUGUST 19, 2022
We know that not everyone who wanted to attend could; even some with tickets got the dreaded positive test and couldn’t make it. In this blog, we will cover some of the highlights of the summit speakers and how you can learn more about them! Yes, a full-spectrum CBD product can really help your patients live their best lives.
Pharma Marketing Network
FEBRUARY 16, 2021
It’s 2019, your plane is booked, your outfits for the next three days are all planned out and packed away in your suitcase. You are no longer able to attend any of the conferences that have been on your list for the past 6 months. The second step is to choose the right time and day to host your virtual event.
Pharma Marketing Network
JULY 25, 2023
By partnering with healthcare organizations, businesses can reach a wider audience with important health information and help to promote healthy lifestyles. The business gets to connect with its target audience and support a cause it cares about, while the organization receives funding and exposure that can help it achieve its goals.
ISPE
AUGUST 3, 2023
Member Spotlight: Tracy Jamerson Trudy Patterson Thu, 08/03/2023 - 15:37 iSpeak Blog iSpeak Member Spotlight: Tracy Jamerson Edyna Miguez 3 August 2023 Tracy Jamerson is the Chapter Manager for the ISPE Midwest Chapter. Here’s what she has to say: When and why did you get involved with ISPE? How has your ISPE journey been so far?
Pharma Marketing Network
JULY 21, 2023
But in order to get the most out of LinkedIn, you need to know a few tips and tricks that are specific to the pharmaceutical industry. Include a professional headshot, a summary of your skills and experience, and a list of your current and past jobs.
DiversifyRx
JUNE 29, 2023
A kick-ass social media strategy is a low-cost way to grow your independent pharmacy. Creating a social media content strategy for your independent pharmacy increases your online authority and attracts new patients. Get new prescription patients? Highlight the things you do differently than your competitors.
pharmaphorum
FEBRUARY 3, 2022
You’re leaving the interview for your dream role with that bitter taste of not having punched your weight. Most likely you’ve not experienced sudden memory loss, nor have you lost your long-acquired capabilities or professional knowledge. First, it’s important to know what sudden stress does to our body. What happened?
Pharma Marketing Network
FEBRUARY 16, 2021
It’s 2019, your plane is booked, your outfits for the next three days are all planned out and packed away in your suitcase. You are no longer able to attend any of the conferences that have been on your list for the past 6 months. The second step is to choose the right time and day to host your virtual event.
Pharma Marketing Network
OCTOBER 4, 2020
I’m your host Don Langsdorf our guest today is Vlad Mkrtumyan. I think, SEO there’s really people used to know, there’s three primary components to SEO. I think, SEO there’s really people used to know, there’s three primary components to SEO. Vlad (LI): Great that you want to kick it off.
DiversifyRx
AUGUST 18, 2023
Guest Blog by DiversifyRx CRO, Heather Haro In a constantly evolving independent pharmacy landscape, staying up-to-date with the latest products, services, and strategies is vital for pharmacy owners. Diversity: Diversity is a fantastic way to gain new patients and an excellent way to speak to your patients already walking through your door.
Pharma Marketing Network
MAY 13, 2022
The resounding message was a to live your life with purpose – she has; you can read more about it here. The resounding message was a to live your life with purpose – she has; you can read more about it here. Get Inspired by 2022 STAR Wendy White. WOTY stands for Woman of the Year. Returning those puppies!) THE AWARDS.
Pharma Marketing Network
OCTOBER 5, 2020
Your agency has been around for 20 years now, focused on digital work. Content flow is not built to support digital first (for example, traditionally, the sales aid is the core piece that gets approved then everything else follows). Here are some highlights from their discussion. Grossman: You’re right.
Pharma Marketing Network
JUNE 11, 2020
The biggest difference I think is while you were a kind of a sole voice, and you know, starting with news and conference coverage, and then evolving into more opinion pieces about the industry in a bit of a watchdog. Where do you see it going? RJ Lewis (EHS): So, thanks for that question. And we really want to be as inclusive as we can be.
The deprescribing.org Blog
MARCH 9, 2022
We are back again after a quiet few months with some more blog content. imprinted on your brain (though most of you probably already do!). Q: We suspect most of our audience will know the answer to this one but just in case – can you tell us what a prescribing cascade is? Hello, deprescribers! rate increase.
Policy Prescription
MAY 28, 2021
The webinar’s audience appears to be patients and people that serve them. PSM actively lobbies against them – but this blog post is not about that. The question most people have is if they can get cheaper medicine in Canada. Apparently that person was already getting it from Canada because it’s much less expensive there.
Viseven
NOVEMBER 9, 2022
They can fill many different roles, and their skill sets are highly sought after by those in the know. The drug industry is highly regulated, and its products and offerings have far-reaching impacts on the public’s health and well-being. These professionals are known as the KOL (key opinion leader) in pharma industry.
Digital Pharmacist
DECEMBER 20, 2023
This means online advertising for your pharmacy is crucial to its growth and success in the New Year. We are here to help you with your pharmacy’s digital marketing and more in today’s blog. Where to Start with Advertising Your Pharmacy? Digital, whether it be via a smartphone, laptop, desktop, or tablet, is here to stay.
ISPE
NOVEMBER 10, 2022
iSpeak Blog. It was an exclusive opportunity to get the insights of possible career options towards which they can develop and diversify in the future from their current role. ISPE NL Emerging Leaders (EL) Career Workshop. Trudy Patterson. Thu, 11/10/2022 - 09:06. ISPE NL Emerging Leaders (EL) Career Workshop. 10 November 2022.
The Social Pharmacist
JULY 28, 2022
This blog introduces you to various options below to make an informed decision in choosing the best email marketing software for your pharmacy business. Also, drug stores need to know they procured the right medicines the customers actually buy, with or without prescription. The pharmacy industry operates as a competitive space.
DiversifyRx
MAY 19, 2023
Knowing your audience is rule #1 for a successful business! Knowing your audience’s likes and dislikes, and preferences show that 1. Now this blog does have some how-tos, but take this tale as more of a how NOT TO! Now this blog does have some how-tos, but take this tale as more of a how NOT TO!
Board Vitals - Pharmacist
DECEMBER 29, 2022
We dug through Instagram and asked for nominations to come up with a list of Instagram doctors you may not know about but absolutely must follow immediately. Physician accounts on Instagram are a great way to get some interesting insights and knowledge. Top Doctors on Instagram. View this post on Instagram. Mike Varshavski, MD.
The Physician Pharmacist
OCTOBER 5, 2023
In this insightful conversation, we address these very valid concerns and unlock strategies to supercharge your financial wellness on your journey from pharmacist to future physician. Discover practical strategies to handle your existing pharmacy debt while taking on the financial responsibilities of medical school.
Board Vitals - Pharmacist
NOVEMBER 1, 2022
Whether you are an aspiring physician or experienced in your specialty, we have no doubt that you are passionate about the medical industry. You know it’s important to stay up to date on the latest advances, industry news, and truly enjoy stories related to medicine, science, and helping others. The Short Coat Podcast.
The Physician Pharmacist
NOVEMBER 2, 2023
link] In this insightful blog post, we delve into the diverse facets of Dr. Harris's remarkable career: Holistic Healthcare Visionary : Dr. Harris is not your typical healthcare professional. ⚡️ For more resources to get started, check out some of our other blog post content! I'm your host, Nathan Gartland.
The Physician Pharmacist
SEPTEMBER 14, 2023
This is a great example of how exposure to different fields can help clarify your career goals. This is a great example of how exposure to different fields can help clarify your career goals. They stress the importance of understanding your personal strengths and weaknesses, and tailoring your application accordingly.
The Physician Pharmacist
OCTOBER 13, 2023
A Glimpse into General Surgery : Get an overview of the fascinating world of general surgery. ⚡️ For more resources to get started, check out some of our other blog post content! The MCAT: Everything You Need To Know How Hard is Medical School Can you work while in Medical School? I'm your host, Nathan Gartland.
The Social Pharmacist
AUGUST 17, 2022
Interpreting and reducing the bounce rate of your pharmacy website requires a good background in SEO and marketing strategy. When we say users “bounce,” it means that they viewed a page of your site or a landing page but didn’t engage further. Consequently, high bounce rates hurt your site’s conversion rates.
Pharma Marketing Network
JUNE 11, 2020
I landed on John Mack’s blog, as I’ve done many, many times in the past to look up something. And “I won’t be here anymore, but it’s been nice knowing you.” What do you what are you doing with the blog? Thompsons’, you know biographies and I kind of liked his style as his Gonzo Journalistic style.
The Social Pharmacist
AUGUST 17, 2022
7 Proven Methods to Reduce Bounce Rate on Your Pharmacy Website. Interpreting and reducing the bounce rate of your pharmacy website requires a good background in SEO and marketing strategy. When we say users “bounce,” it means that they viewed a page of your site or a landing page but didn’t engage further.
Pharma Marketing Network
JULY 12, 2023
Social media platforms can be a great way for pharmaceutical companies to connect with their target audience and promote their products or services. However, there are some important factors to consider before deciding whether or not social media is right for your business. You can also use Instagram to run contests and giveaways.
The Social Pharmacist
AUGUST 9, 2022
As a marketer for eCommerce businesses, you need to create a strategy in line with key Christmas marketing dates to reach out to your audience using the right message. Get ahead of your Christmas marketing campaign this 2022 and plan your business year right! Christmas Marketing doesn’t mean direct sales.
The Social Pharmacist
AUGUST 23, 2022
If you link your website with trustworthy and authoritative sites, you can easily level up your website. Indeed, links determine the number of backlinks, but if you get backlinks from recognized websites, then you can easily get a top spot on the search engine results pages. . Backlinks are links between websites.
The Social Pharmacist
AUGUST 9, 2022
As a marketer for eCommerce businesses, you need to create a strategy in line with key Christmas marketing dates to reach out to your audience using the right message. Get ahead of your Christmas marketing campaign this 2022 and plan your business year right! Christmas Marketing doesn’t mean direct sales.
The Social Pharmacist
AUGUST 5, 2022
Your pharmacy website’s domain authority provides a quick overview of its SEO health status. Furthermore, it determines the effectiveness of your link-building efforts by measuring the “trust” factor of your domain. The Importance of Domain Authority (DA) to Your Pharmacy Website.
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