News Briefs

  • 12/28/2023

    HRG updates, rebrands Benchmark Performance Analysis service

    health business teaser

    HRG has updated and rebranded its Benchmark Performance Analysis program for independent pharmacies. After a thorough review that included gathering feedback from retailers and wholesalers, HRG defined enhancements to improve usability.

    Benchmark provides a store-specific assessment of which categories are performing well or under-achieving compared to national averages in an easy to digest and implement format, providing direction community pharmacies can take that will positively impact their front-of-store profitability. The report covers Never Outs performance, measures department sales per square foot against the national average, and offers an item-level detailed review.

    Enhancements include the report now being organized by category for an easier-to-follow format. Additionally, a Focus 5 Report has been added, which identifies five HBW departments where pharmacies should focus first to make the biggest impact to their bottom line and satisfy customer demand.

    Colleen Volheim, HRG category and research analysis manager, stated, “Pharmacies that put the information provided in Benchmark into action will see an increase in profits. If they dedicate the effort to follow all of the recommendations included in the report they will see a significant impact on their bottom line.” 

  • 12/26/2023

    Wisp intros Lift for Him and Her

    Wisp Lift for Him and Her

    Wisp is broadening its sexual and reproductive health offerings with a new product. 

    New from the brand is Wisp Lift for Him and Her, which is a doctor-formulated libido booster that works to help elevate desire and drive, the company said. 

    Ingredients found in the supplements include zinc, vitamin E, maca root powder, fenugreek, Korean ginseng, ginger root, tribulus and ashwagandha extract. 

    Retailing for $72, Wisp Lift for Him and Her is available online. 

  • 12/19/2023

    Cetaphil’s first global activation calls for the ‘Ultimate Stress Test’

    cetaphil

    Cetaphil previously announced its first global activation that will span across 15 markets and call on consumers to put their skin through the “Ultimate Stress Test.”

    With the help of influencers from across the globe who will serve as their “Faces of Cetaphil,” they also will act as correspondents for the brand during Fashion Week.

    In addition, as part of its “We Do Skin, You Do Fashion” annual campaign, the brand’s correspondents will share behind-the-scenes looks at what sensitive skin goes through during Fashion Week, the company said. 

    For a chance to attend Fashion Week, Cetaphil is calling on consumers to share how they’d get ready for 48 hours of fashion on Instagram and TikTok. 

  • 12/20/2023

    Goldfish, Sanrio celebrate Hello Kitty’s 50th anniversary with limited-edition snack

    Goldfish Hello Kitty Strawberry Shortcake Flavored Grahams

    Goldfish and Sanrio are joining forces to celebrate Hello Kitty’s 50th anniversary with a limited-edition snack. 

    The companies said the Goldfish Hello Kitty Strawberry Shortcake Flavored Grahams, which come in Goldfish and Hello Kitty shapes, contain notes of vanilla and sweetness in every bite. 

    Retailing for $3.69 per 6.1-oz. bag, the snack product will be available throughout December while supplies last. 

  • 12/19/2023

    Wonderbelly adds Tropical Fruit flavor to antacid portfolio

    wonderbelly tropical fruit

    There’s a new Wonderbelly antacid flavor hitting shelves—tropical fruit. 

    The fifth flavor in its portfolio lineup contains notes of pineapple, mango and tropical citrus. 

    Made to provide fast heartburn relief, the product uses calcium carbonate, is Clean Label Project-Certified, Non-GMO Project Verified and works to help relieve heartburn, acid indigestion, sour stomach and upset stomach, the brand said. 

    Consumers can find Wonderbelly’s new tropical flavor at Target. 

  • 12/11/2023

    Perdue releases wings ready for the air fryer

    Perdue Air Fryer Crispy Wings

    Perdue is debuting at-home wings that are formulated specifically to be used in the air fryer. 

    The Air Fryer Ready Crispy Wings—available in roasted, hot n’ spicy and lemon pepper flavors—are made from chicken raised without antibiotics, hormones or steroids and fed an all-vegetarian diet, as well as raised cage free, the company said. 

    Perdue is also releasing a limited quantity of the Ultimate at Home Wing Kit, which contains a new air fryer, which will be available on Dec. 11 at 12 PM EST for $10. 

    “When ordering takeout, many of us have experienced the disappointing bite of not-so-crispy wings. Knowing 75% of households in the U.S. have air fryers, Perdue saw an opportunity to create the first of its kind chicken wing uniquely made for the air fryer, conveniently delivering the crispiest wings in just 16-18 minutes,” said Cody Walter, senior marketing manager at Perdue Foods. “To end the takeout vs. at-home wing debate, we wanted to show wing lovers the best way to wing is at home, and with an air fryer. That’s why we’re offering 100 limited release Ultimate at Home Wing Kits for less than the price of a standard takeout order, so you can skip takeout and enjoy crispy wings at home, anytime—whether it’s for football game days, upcoming family and friend gatherings, or a mealtime favorite.

    Consumers can find Perdue’s new Air Fryer Crispy Wings available for purchase at select retailers including ShopRite, Meijer, Safeway, Albertsons and Giant, as well as online. 

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