Eight brands in women’s hygiene space band together for Tampon Tax Coalition

Eight brands in the menstrual hygiene space have come together to launch a joint venture — The Tampon Tax Coalition.

Brands taking part in the initiative include August, Cora, Lola, The Honey Pot, Rael, Here Flo, Saalt and Diva, who will work together to help eliminate the taxation on menstruation products that exist in 21 states.

On International Day of the Girl, Oct. 11, consumers who purchase products from the brands in retail or online, will be reimbursed for the tampon tax online at tampontaxback.com.

[Read more: CVS Health to donate up to 1M period products through ‘Buy One, Donate Two’ program]

In May 2023, August launched the #TamponTaxBack initiative to reimburse individuals for any tax-paid purchases of its tampons and pads. Following the success of the campaign, the brand brought together partners to help work towards eliminating the tampon tax that exists on menstrual hygiene products.

“With this coalition, we are fostering a new ethos where industry competitors are becoming unlikely allies, joining forces not for profit, but for equality,” said Nadya Okamoto, co-founder of August. “I’ve fought to end this unjust tax for more than a decade - back when it was still active in 40 states. By locking arms with our period care competitors, this coalition is a powerful next step to hopefully abolish the tampon tax across the country and provide educational resources for menstruators.”