Sat.Nov 23, 2019 - Fri.Nov 29, 2019

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How to apply global brand strategies to every customer interaction

pharmaphorum

Pharmaceutical companies spend a huge amount of time and resources on creating valuable brand strategies, but when they come to life there’s often a disconnect. Strategy and execution can easily drift apart when tactics come to life, making it harder for them to drive business and deliver on the long-term action plans to engage with healthcare professionals.

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Fuld + Company Welcomes Health & Life Sciences Practice Leader, Michael Ratcliffe

Fuld

Michael Ratcliffe brings both deep industry expertise and intelligence and strategy consulting capabilities to the firm. Boston, Mass. November 26, 2019 — Fuld + Company, a global competitive strategy consultancy, today announced the recent appointment of Michael Ratcliffe as a Senior Director and Head of the Health & Life Sciences Practice.

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Top 5 Medications to Avoid In Heart Failure

Med Ed 101

I have seen the prescribing cascade happen in clinical practice far too many times! One of those classic examples is heart failure. A patient is placed on a new medication that contributes to edema and heart failure. With a period of days to weeks, that patient is then placed on diuretics or doses have had […]. The post Top 5 Medications to Avoid In Heart Failure appeared first on Med Ed 101.

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Recommendations to Physicians – Why You’re Not Convincing Anyone

Med Ed 101

I’ve written thousands of recommendations to physicians and other healthcare providers throughout my career. I’ve gotten over the fear of failure so to speak, but there’s always still a little doubt in the back of my mind when a physician doesn’t do what I’m recommending. Here are some strategies I employ to help combat this […].

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Position Your Pharmacy for Expansion

Speaker: Chris Antypas and Josh Halladay

Access to limited distribution drugs and payer contracts are key to pharmacy expansion. But how do you prepare your operations to take the next step? Meaningful data: Collect and share clinical data regarding outcomes, utilization, and more Reporting: Limited distribution models require efficient tracking and reporting systems Workflows: Align workflows with specific pharma and payer contractual requirements For in-depth, expert insights on pharmacy expansion, watch this webinar from Inovalon.